UNIVERSITY OF RUSE - DEPARTMENT OF PUBLIC RELATIONS AND ADVERTISING

PUBLIC RELATIONS DIRECTORATE

DIRECTOR: assoc. prof. Rada Peneva Karshakova, PhD;
tel. (082)888 355
e-mail: ;

Organiser: Roza Milanova Kulaksazova tel. (082)888 355
e-mail:

Public Relations Directorate:
8 Studentska str., 7017 - Ruse, Bulgaria

The main function of the Public Relations Directorate is to implement the open information policy of the University of Ruse, directed to the external environment and to the academic community of lecturers, students and administrative staff of the higher school.

The main responsibilities of the Directorate are to:

establish and maintain active relationship with the mass media through news, press conferences and public events;
improve the public image of the University by sending authentic messages and organizing significant public events, which form in the general public's mind the distinguishing identity of the University as an efficent educational and scientific institution, trustworthy and recognizable;
carry out daily monitoring, register and analyse the information about the University in the mass media;
update the news on the University Internet and Intranet websites;
inform the University community about new facts and events from the academic life;
observe and carry out all protocol activities of the University;
support the recruitment activities of the University through targeted PR activities;
publish corporative promotional greetings on behalf of the University.